The Honest Company’s Chief Innovation Officer Don Frey shares the vision behind the company’s Conscious Cleaning line of products and why the mission-driven brand partners with Green Seal.
Author: Don Frey
Don Frey has served as The Honest Company Chief Innovation Officer since June 2017, overseeing product innovation, research & development and compliance. Prior to joining Honest, Frey served as Vice President WW Research and Development at JAFRA Cosmetics International, Inc. In this role, he oversaw research and development for skin care, color cosmetics, fine fragrances and personal care products. With over 30 years of experience developing products in the personal care, beauty, baby and household cleaning industries, Frey previously spent time running his own consultancy and held research and development roles at Avon Products, Inc. and Procter and Gamble. Frey holds a B.S. in Chemical Engineering from Rice University.