Author: Mac Clevenger

Mac Clevenger

Mac Clevenger is the National Partnerships Manager of Green Seal.

New Research Identifies How Green-Certified Hotels Can Boost Bookings

A new study finds there are two key methods hotels can use to successfully convert their green certification credentials into more bookings. Green Seal-certified hotels are well positioned to capitalize on this by communicating the features of their certification, like meeting leadership standards for recycling, energy use, water use, HVAC maintenance, and sustainable purchasing, among other criteria.