A new study finds there are two key methods hotels can use to successfully convert their green certification credentials into more bookings. Green Seal-certified hotels are well positioned to capitalize on this by communicating the features of their certification, like meeting leadership standards for recycling, energy use, water use, HVAC maintenance, and sustainable purchasing, among other criteria.
Tag: Healthy Green Hotels
Google’s latest feature makes it easier for travelers to find sustainable lodging options. This new feature tags environmentally preferable hotels that have achieved ecolabel certification from Green Seal or select other credible third-party certification organizations as “Eco-Certified” in Google Travel hotel search results. Hotels included in the Google hotel booking program will feature a leaf-shaped
In order to set smart and ambitious sustainability goals hotels generally find they must address unique infrastructure, operations, and purchasing challenges, often without a road map. Significant water, energy and cost savings, increases in corporate bookings, an improved guest experience, and higher staff morale are just some of the benefits that make the effort worthwhile.
by Ron Mackovich, USC University Communications When USC rebranded our university-owned hotel as USC Hotel a year ago, we made it a goal to be an example of sustainability practices in the hospitality industry. Traditional hospitality practices use significant resources and materials and generate substantial waste. We aim to serve our hotel guests and the
What’s that smell? Deodorizer? Bleach? When you enter your hotel room for the night, you shouldn’t have to worry that the air you breathe will provoke headaches, allergies, or asthma. That’s the mindset of a growing generation of consumers who view sustainability as inextricably linked to human health – and who support hotels that do
In a market full of different certifiers, it is important for hotels to distinguish between a green-washed standard and one with real environmental benefits. Green Seal recently collaborated with the Bren School of Environmental Sciences and Management at the University of California, Santa Barbara, on a year-long study to quantify the environmental benefits (in terms of greenhouse gas [GHG] reductions)
This year I had the pleasure of celebrating Earth Day with (and at) one of Green Seal’s certified clients, Airlie. Airlie has been certified to the standard GS-33 Hotels and Lodging Properties since 2004. Certification to the standard GS-33 represents THE highest level of commitment to human and environmental health in the hospitality industry. Earth