Tag: Healthy Green Hotels

New Research Identifies How Green-Certified Hotels Can Boost Bookings

A new study finds there are two key methods hotels can use to successfully convert their green certification credentials into more bookings. Green Seal-certified hotels are well positioned to capitalize on this by communicating the features of their certification, like meeting leadership standards for recycling, energy use, water use, HVAC maintenance, and sustainable purchasing, among other criteria.

Google’s New Feature Highlights Green Seal-Certified Hotels

Google’s latest feature makes it easier for travelers to find sustainable lodging options. This new feature tags environmentally preferable hotels that have achieved ecolabel certification from Green Seal or select other credible third-party certification organizations as “Eco-Certified” in Google Travel hotel search results. Hotels included in the Google hotel booking program will feature a leaf-shaped

The Fairmont Chicago Reaps Benefits of Certification

In order to set smart and ambitious sustainability goals hotels generally find they must address unique infrastructure, operations, and purchasing challenges, often without a road map.  Significant water, energy and cost savings, increases in corporate bookings, an improved guest experience, and higher staff morale are just some of the benefits that make the effort worthwhile. 

USC Hotel: Why We Pursued Green Seal Certification

by Ron Mackovich, USC University Communications When USC rebranded our university-owned hotel as USC Hotel a year ago, we made it a goal to be an example of sustainability practices in the hospitality industry.  Traditional hospitality practices use significant resources and materials and generate substantial waste. We aim to serve our hotel guests and the

Study Quantifies GHG Reductions of Certified Hotels

In a market full of different certifiers, it is important for hotels to distinguish between a green-washed standard and one with real environmental benefits. Green Seal recently collaborated with the Bren School of Environmental Sciences and Management at the University of California, Santa Barbara, on a year-long study to quantify the environmental benefits (in terms of greenhouse gas [GHG] reductions)