Laundry Care Products
That Protect
People & Planet
What Is the Green Seal Laundry Care Standard?
Our certification for laundry care products verifies that household and institutional laundry solutions meet a high standard for protecting people and the planet. Products in this category include detergents, fabric softeners, stain removers, and more – all certified to meet truly comprehensive health and sustainability standards, from beginning to end.
Certified laundry care products meet criteria for:
- Safer chemicals
- Responsible sourcing
- Low-impact manufacturing
- Sustainable packaging
- Verified performance
“In order to avoid ‘greenwashed’ cleaning products, experts recommended looking for cleaning products certified by organizations like Green Seal.”
Why Get Certified?
- Safer for People
Made without harmful chemicals and with biodegradable ingredients, certified laundry products help protect people at every stage of use. - Verified Performance
Certified products demonstrate independent verification that they meet rigorous performance criteria, including effectiveness in cold water. - Global Credibility
The Green Seal mark signals that a product goes beyond marketing claims — a trusted assurance for both retail consumers and institutional buyers. - Market Access & Recognition
Partnerships with Amazon Climate Pledge Friendly, 1% for the Planet, the U.S. Green Building Council’s LEED® program, and major institutional buyers elevate product visibility and strengthen consumer trust. - Simplified Procurement
Retailers, institutions, and purchasers rely on Green Seal certification as a recognized sustainability benchmark when sourcing laundry care products.
Earn Amazon’s Climate Pledge Friendly Designation
Green Seal is proud to partner in Amazon’s Climate Pledge Friendly Program.
Green Seal-certified products qualify to display verified sustainability features on their Amazon product listings, signifying that products meet meaningful sustainability standards.
Trusted by Industry Leaders
Green Seal is a respected nonprofit ecolabel with decades of experience in science-based standard development. Our laundry care standard provides a credible third-party benchmark that manufacturers, purchasers, and consumers rely on to make informed choices.
Which Products Are Eligible?
Laundry care products eligible for certification include:
- Anti-static and anti-wrinkle products
- Bleaches and fabric softeners
- Fabric refreshers
- Fabric softeners
- Laundry additives
- Laundry detergent
- Laundry prewash
- Laundry starch/sizing/fabric finish
- Stain and spot removers
- Combination products that may serve several of these functions
Explore the Process
Prescreen
Fill out your prescreen application and send us your formula information. We’ll send you a report flagging any major issues that could affect certification.
Application
Fill out your certification application and send us your product information.
Review
We’ll review your information to ensure it meets our standards.
Site Visit
We’ll verify your practices and processes, and work with you to resolve any issues.
Certification
We’ll award your Green Seal certification! Use the Green Seal mark to promote your leadership. We’ll periodically monitor that you continue to meet our high standard.
Frequently Asked Questions (FAQ)
What are Green Seal’s laundry care standards?
Who can apply for certification?
Manufacturers and brands of eligible household and institutional laundry care products can apply.
Does certification include performance criteria?
Yes, only products that meet scientifically validated performance standards are eligible to earn Green Seal certification.
How does certification help with retail visibility?
Certified products qualify for programs like Amazon’s Climate Pledge Friendly label, making them easier for eco-conscious consumers to find and trust.
Join Our Mailing List
Green Seal is working to build a brighter future for people, communities, and the planet by accelerating the adoption of products that are safer and more sustainable.
Join our mailing list to stay up-to-date on how we’re making impacts that matter.
