Hotels
That Protect
People & Planet
The Green Seal’s Hotel Certification Standard
Every day, our seal makes it simple for travelers to identify and choose safer, more sustainable properties. Green Seal-certified hotels meet our standards for:
- Waste minimization
- Energy conservation
- Fresh water resource and wastewater management
- Pollution prevention
- Environmentally preferable purchasing
The Impacts
Save water
Certified hotels save up to 10 million gallons of water each year by switching to single-head showers and making other targeted updates.
Reduce carbon emissions
Certified hotels that take simple steps to incorporate preventative HVAC maintenance into their standard procedures, install occupancy sensors, and switch to energy efficient lighting reduce their CO2 emissions by as much as 55 percent – or 400 tons – annually.
Save money
Hotels pursuing our eco hotel certification have saved more than $600,000 by curbing their use of electricity, water, and paper products.
Improve company culture
Certified hotels report happier, healthier work environments that increase employee morale and enhance staff retention.
The Benefits of Our Hotel Sustainability Certification
Take advantage of our wide variety of complimentary marketing tools; an online listing in our certified directory used by purchasers worldwide; and one-on-one support from our Customer Success team.
Get One-on-One Support
Looking for guidance on minimizing waste and energy consumption, establishing an environmental purchasing policy, or continuing to improve the sustainability of your property? Take advantage of on-demand access to our experts. We can help you create cleaner indoor air environments where guests and staff can breathe easier, stay safer, and reduce their exposure to harmful chemicals.
Access Valuable Resources
Our Guidebook for Hotels and Lodging Properties provides a pathway for navigating the most significant lifestyle impacts in the travel industry.
Stand Out
Our sustainability certification for hotels is a key differentiator for your company and an indicator of the added value you provide to guests and staff. In fact, leading corporations, governments, and associations require green meetings, so earning Green Seal certification under our Hotels Standard is a valuable point of difference that unlocks lucrative business opportunities.
Tap into Growing Markets
Guests are increasingly looking for proven-green properties. In fact, 70% of global travelers say they’re more likely to book a green accommodation, with 62% preferring one with an ecolabel. Show potential guests that you’re committed to their health and safety and attract a growing audience of eco-conscious travelers with our independent green hotel certification.
Meet a High Standard with Our Trusted Certification
Our third-party sustainable hotel certification is recognized globally as a gold standard for protecting people and planet. Align your company with our reputation for excellence and instantly prove that your purchases, practices, and procedures meet a high benchmark of safety, effectiveness, and health.
Highlight Your Commitment to Sustainability
We are proud to be included in Google’s Eco Conscious travel program.
Green Seal-certified hotels automatically qualify to display Google’s Eco-certified badge on their Google Travel listings, signifying that hotels meet meaningful sustainability standards.
Properties that achieve Green Seal’s hotel sustainability certification are also highlighted for eco-conscious travelers on Booking.com.
