Green Seal Releases 2026 Impact Report

Washington, DC — April 22, 2026 – Green Seal today announced the release of its 2026 Impact Report, highlighting how the global nonprofit and the brands in its community are driving measurable environmental and health impacts while advancing a new era of leadership in the consumer products marketplace.

For more than three decades, Green Seal has helped define environmentally preferable purchasing in the public and institutional sectors through clear, credible standards and strong partnerships. The 2026 report reflects how a similar model is now helping shape the future of safer and more sustainable products for consumers.

The report details the impacts achieved in 2025 by Green Seal-certified products across key areas:

• Safer Chemicals: 9.8 million students and teachers protected from exposure to toxic chemicals and asthma triggers through certified cleaning products in schools.
• Responsible Sourcing: 9.3 million metric tons of carbon emissions avoided by certified sanitary paper products made with recycled fiber – the equivalent of taking 2.2 million cars off the road.
• Low-Impact Manufacturing: 25 billion gallons of water saved through the production of 100% recycled sanitary paper products.
• Sustainable Packaging: 256 million pounds of plastic avoided through optimized packaging for certified cleaning products – the equivalent of saving 27.7 million plastic water bottles.

The report highlights growing momentum across the marketplace to eliminate harmful PFAS “forever chemicals” from consumer product supply chains. In 2025, Green Seal finalized a prohibition on PFAS across multiple product categories, with leading brands already reformulating to meet this higher standard and bringing the first floor-care products to market certified to contain no intentionally added PFAS.

The report also outlines Green Seal’s broader efforts to raise the bar for product sustainability, including convening industry leaders to align on a shared definition of safer and more sustainable everyday products.

“Green Seal has long demonstrated that clear, credible standards can transform markets,” said Doug Gatlin, CEO of Green Seal. “Today, we are building on that legacy by working with brands, retailers, and advocates to bring greater consistency, transparency, and trust to the consumer marketplace. This year’s Impact Report highlights our progress toward a central goal: moving safer, more sustainable products from niche to norm by aligning market expectations and making it easier for both brands and consumers to act with confidence.”

Report also features examples of brands leading in their categories, as well as the growing global reach of Green Seal certification, which now spans more than 45 countries and over 1,400 certified products.

Find Green Seal’s 2026 Impact Report here.