How Companies Can Make Reliable Green Claims for Products
Our CEO, Doug Gatlin, discusses the confusion surrounding green claims and how brands can be confident that their claims hold up.
Consumer Beliefs are Changing About Sustainable Products
New research shows that consumers, particularly younger generations, are beginning to see sustainable products as higher performing than conventional alternatives. This change in the perceived value of environmentally preferable products is a testament to the quality of the sustainable brands available today and a beacon of hope for the future of responsible companies.
Cleaning Leader Diversey Shares Views on Ecolabelling
Diversey’s Executive Director of Sustainability, Daniel Daggett, shares how sustainability is incorporated into their business strategy and how ecolabels help them meet customers’ needs.
30 Years Strong: A Look at Green Seal and Ecolabelling
To celebrate our 30th anniversary, we’re looking back at our history and the role Green Seal has played in the wider story of the sustainability movement.